POSITION AND VALUE
While the critics are praising the film, the market displays the film's impact on the public. Unfortunately this means that The Bank is sitting on the shelf in the category of 'Not Quite Good Enough' in the international(especially Hollywood/American) cinema. On the Australian cinema shelf it can be found on the 'Hey look at me! - I'm good. Just because I am Australia doesn't my I'm that ordinary' category as it tries desperately with the 'internationalists' sitting on the shelf next to it. But classified as an Australian film competing with only Australian films and The Bank can be put in the 'Sucessful' category, making it vaulble within the Australian Cinema community. Unfortunately, for The Bank, public opinion is most important in the money making industry and in Australia it's own films aren't as highly appreciated as they should be. It seems as though The Bank has not attracted the amount of public attention the critics thought it deserved, thus not making a huge amount of money or popular film status within and out of Australia.MEDIUM-SIZED ENGLISH LANGUAGE CINEMA
The bank is a film that is designed to be successful not only within it's own national cinema but internationally as will. The idea on which the film is based, that banks are corrupt and greedy is a problem and to a wider extent anti - corporate/globalization, found and noted throughout the world. The Banks obvious softening of Australian -ness in settings demonstrates it's effort to be an internationally accepted film. Unfortunately the film has to deal with the common problem that many medium-sized English language cinema face, it lack of budget. A larger budget would allow for improvements within the film and allow for a film such as The Bank to market itself internationally as the hit thriller it might have been if only it had been made in Hollywood with a Hollywood-sized budget. However, despite this, The Bank may represent a move towards contemporary 'Hollywood' style films in the Australian Cinema as this film in particular demonstrates that in Australian cinema a 'small' budget can go a long way, especially with a lot of talent and creativity.